Confucius said, "Choose a job you love, and you will never have to work a day in your life"

  Larry Farina's voice acting journey began with his first radio gig in 1976 at a small market AM station in Monks Corner, SC.  In 1977 Larry stepped up to FM radio and accepted a position with country station WEZL in Charleston, SC where he embarked on a successful 21 year ride as night jock and mid-day announcer.  Larry also accepted the duties as production director whetting his skills as an award-winning voice talent and copy writer.  In 1998 Larry said good-bye to Charleston radio and accepted a position with a marketing firm as copywriter / producer and voice talent in Columbia, SC.  Fast forward to present, Larry's voice can be heard from the east coast to west as producer and voice talent for PRstore Design Central in Charlotte, NC. PRstore has franchises across the U.S. and growing.  Other clients include Catalyst Advertising, Epiphany Advertising, and The State Newspaper in Columbia, SC.  Larry Farina still loves his job and has not worked a day since 1976.